Create branded vertical video ads from ecommerce product URLs or product photos.
Connect Remote server
claude mcp add --transport http instantclips https://app.instantclips.ai/mcp --header "Authorization: Bearer <YOUR_API_KEY>"
{
"mcpServers": {
"instantclips": {
"url": "https://app.instantclips.ai/mcp",
"headers": {
"Authorization": "Bearer <YOUR_API_KEY>"
}
}
}
}
{
"servers": {
"instantclips": {
"type": "http",
"url": "https://app.instantclips.ai/mcp",
"headers": {
"Authorization": "Bearer <YOUR_API_KEY>"
}
}
}
}
Settings > Connectors > Add custom connector
URL: https://app.instantclips.ai/mcp
Replace the values in angle brackets with your own. Keys stay on your machine; we never see them.
Tools 15 found in our last check
list_brandsThe account's brands, the plan's brand limit, and `account`: `credits_remaining` and `watermarked: true` on a free account. Call it before answering `brand_decision_required`, so the user chooses a brand by name.
list_productsThe account's products, newest first, including ones made on the website. Use it to find a product_id you don't have, then `get_product`. Carries `account`, as `list_brands` does.
import_product_from_urlStart a product from its page URL; returns at once, so poll `get_product`. It detects the brand, and an external AI service reads the page into facts and ideas. A store locked to another account is refused and reported to support.
create_product_from_imagesStart a product from photos when it has no page (`import_product_from_url` when it does). Photos carry no brand: ask the user which, or pass `brand_id`. An external AI service then reads the photos; poll `get_product`.
get_productRead a product: import status, brand decision, photos, the video direction with its settings and `credit_cost`, and its videos. Poll every 20-30 s while it imports or drafts. `next_step` says what to do now.
create_brandCreate a brand for a product waiting on `brand_decision_required` and attach it; then offer its ideas. Ask the user first: it takes a brand slot. A photos product needs `name` from the user, and the voice, market and keywords they give.
set_product_brandAttach a product waiting on `brand_decision_required` to an existing brand (`list_brands`), once the user confirms it belongs there; then offer its ideas (`get_product`). `replace_identity` rewrites that brand for every product on it.
update_brandEdit a brand's `name`, `voice`, `target_market` or `keywords` (a new list replaces the old); only the fields you pass change. Future drafts use them; `redraft_video_direction` rewrites a direction already drafted.
update_productEdit a product's name, description, price and posted `link_url`, and add or remove photos; only the fields you pass change. The direction is drafted from these facts, so `redraft_video_direction` after changing them.
update_video_directionEdit the next video's `creative_direction`, its idea (`creator_note`), settings and photos; only the fields you pass change. Settings are parameters, not direction text. A new idea, length or ratio rewrites the direction: poll `get_product`.
redraft_video_directionDraft the next video's direction through an external AI service: with none and no idea yet, from one of the product's ideas we choose; else another take in its format. It overwrites edits: confirm first. Poll `get_product`.
generate_videoRender the video. SPENDS THE USER'S CREDITS: ask first, with the direction, settings, cost and any watermark, and pass the cost as `expected_credit_cost`. External services render it; it gets a public share page and may send account email.
get_videoCheck one video's render. `next_step` says what to tell the user and when to poll again; follow it, since it knows how long this render has run. Mention a watermark only when `watermarked` appears. Done or failed: `launched_with` is its plan.
rate_videoRecord the user's own verdict on a finished video they have watched: `reaction`, and optional `issues` and `comment` in their words. Never rate for them, and ask at most once. A second call replaces the rating.
send_feedbackSend the InstantClips team a note about these tools: one that failed or surprised, or something the user wanted that no tool does. Show the user the note and send it only with their OK. Not for support or ratings.
Headers
| Name | Description |
|---|---|
AuthorizationOptional, secret | Optional: sign in through OAuth when the client offers it (the server announces the flow on its 401); otherwise a Bearer token from app.instantclips.ai/settings#ai-access. |
Details
| Endpoint | https://app.instantclips.ai/mcp (Streamable HTTP) |
| Package | [email protected] (NPM, stdio) |
| First published | 12 Nov 2026 |
| Last updated | 12 Nov 2026 |
| Registry name | ai.instantclips/instantclips |
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